CHICAGO, 2-November-2000 - Maxim Revenue Management Solutions (MaximRMS) announced today that it had signed an agreement with Talus Solutions, Inc. whereby it will acquire the exclusive, worldwide rights to the maxim® revenue management system from Talus Solutions, Inc. and assume sole ownership for the development and support of maxim. MaximRMS been a distributor of maxim since its development. The terms of the transaction were not disclosed.

maxim is a state-of-the-art revenue management system for the hospitality and car rental industries and utilizes the patented Marginal Value Engine (MVE^TM) that was developed and patented by Maxim RMS and its partner, Decision Focus Incorporated before its merger together with Aeronomics, Incorporated into Talus. Under the terms of the agreement with Talus, MaximRMS will have exclusive use of the Marginal Value Engine for the hospitality and car rental industries.

maxim has already been installed at approximately 50 hotels around the globe and has produced results of double-digit improvements in RevPAR (revenues per available room). maxim boasts an impressive roster of customers including a number of Starwood Hotels and Resorts and Preferred Hotels.

"MaximRMS, which has been aware of the power and scalability of maxim for several years, has long sought a more active role in its future development and marketing. maxim is the best revenue management product available to the hospitality and car rental businesses today and the MVE is technologically superior to the "engines" used by all other revenue management systems," said Steve Gelb, the Managing Director of MaximRMS.

About Maxim Revenue Management Solutions (MaximRMS)
MaximRMS is a pioneer in the field of computerized revenue management. The founder of MaximRMS led the team that performed groundbreaking research in the early-1980’s in mathematical forecasting and optimization to develop the very first revenue management system. That same group of experts joined forces to create maxim for the hospitality industry. Through its patented Marginal Value Engine (MVE™) maxim is the only Revenue Management System that offers Profit Optimization for the global hospitality industry. maxim forecasts and optimizes the net profit contribution from every future reservation and guest stay. Through the creation of a global hospitality alliance with best in breed Revenue Management companies around the world, MaximRMS stands poised to be the global leader in Revenue Management products and services for the Hospitality Industry. Offering the most sophisticated portfolio of Revenue Management tools available anywhere today, including group forecasting and management, contract and RFP evaluation, pricing, Intra-day optimization and 24/7 OnDemandSupport™, maxim is compatible with all PMS, CRS, GDS and Internet distribution channels. With the introduction of the new, exciting, customer-driven maxim Flex and maxim e.FLEX systems, MaximRMS offers the ultimate in implementation flexibility along with the best ROI - and that's the Bottom Line! Please visit www.MaximRMS.com for more information.