Maxim Revenue Management Solutions and TravelCLICK successfully deploy revolutionary RevenueDASHBOARD™ system at The Sutton Place Hotel, Chicago

CHICAGO, October 2004 -- Strategic partners, Maxim Revenue Management Solutions (MaximRMS), a leading global provider of Revenue Management software and services for the hospitality industry and TravelCLICK, the leading provider of solutions that help hotels maximize profit from electronic distribution channels, announced the successful deployment of RevenueDASHBOARD™ at the Sutton Place Hotel, Chicago. The announcement follows a successful six-month operation of RevenueDASHBOARD™ at the property. RevenueDASHBOARD™ is the only Revenue Management system built specifically for Senior Executives and Hotel Owners.

RevenueDASHBOARD™ provides executives with an overview of their hotel's or company's forecasted demand by channel, benchmarked against budget and against their competitive set. By proactively identifying all 'peak' and 'need' periods, the system generates specific calls to action that allow hotels to not only meet their revenue and net profitability budgets, but also improve their competitive position in their respective market, across their entire electronic channel mix.

A premier destination in the heart of Chicago's shopping and entertainment districts, the Sutton Place Hotel Chicago's focus has been to use the RevenueDASHBOARD™ system for its highly accurate forecasting. Remaining competitive in the Chicago market has become increasingly challenging with the increased supply in recent years. Sutton Place Hotel Chicago needed an easy-to-use, accurate tool such as RevenueDASHBOARD™ to help make intelligent, competition-based and focused decisions to meet their financial goals and improve their competitive ranking.

About TravelCLICK
TravelCLICK is the leading provider of solutions that help hotels and other travel industry suppliers maximize profit from electronic distribution channels. TravelCLICK's competitive benchmarking reports provide hotels with price and booking performance information unavailable through any other source. The company's exclusive electronic marketing networks allow hotels and other travel related suppliers to target promotional messages to specific travel agents, consumers, and group meeting planners when they are booking travel. The company's portfolio of E-commerce solutions enables hotels to better execute strategies that increase business into their own web sites.

Established in 1996 and headquartered in the Chicago area, TravelCLICK operates in more than 140 countries around the world. The company has over 6,000 clients, including national and international companies such as Accor, Air France, Avis, Best Western International, British Airways, Carlson Hotels Worldwide, Choice Hotels, Fairmont Hotels & Resorts, Four Seasons Hotels & Resorts, Grupo Posadas, Hilton Hotels Corporation, Hyatt Hotels & Resorts, Kempinski Hotels & Resorts, Leading Hotels of the World, Loews Hotels, Lufthansa, Marriott International, NH Hotels, The Peninsula Group, The Ritz-Carlton Hotel Company, SAS, The Savoy Group, Shangri-La Hotels, Sol Melia, Starwood Hotels & Resorts, Thistle Hotels, USAirways, Virgin Atlantic and Wyndham Hotels & Resorts. Visit www.travelclick.net for more information.

About the Sutton Place Hotel, Chicago
The Sutton Place Hotel, Chicago, is located at 21 East Bellevue in the heart of Chicago's Gold Coast. Originally built in 1988 as Hotel 21 East, the 23-story luxury hotel is world renown for its high-tech amenities and exceptional service. In 1995, The Sutton Place Hotel became a member of The Sutton Place Grande Hotels Group, with luxury properties located in Newport Beach, Calif., Toronto and Vancouver. Visit www.chicago.suttonplace.com for more information.

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